Our editorialstandards.
How we create content, work with partners, and keep things practical for our readers.
Partner Content
We work with AI companies through sponsored content, listings, and partnerships.
Clear Labeling
All sponsored content is clearly disclosed to readers.
Human-Written
Content is researched and written by our team of writers and editors.
Corrections
We fix errors when pointed out and keep content updated.
What We Do
AIUnpacking covers AI tools, workflows, and automation systems. We create reviews, guides, comparisons, and newsletters to help practitioners understand and use AI effectively.
We test tools, interview users, and combine that with research to give you practical information. Our goal is to save you time evaluating tools so you can focus on using them.
How We Work with AI Companies
We monetize through partnerships with AI companies. This includes:
- Sponsored contentIn-depth articles about partner products, clearly labeled
- Tool listingsFeatured placement in our AI tools directory
- Newsletter spotsMentions in our weekly newsletter
- Banners and adsDisplay advertising throughout the site
All sponsored content is labeled clearly. Readers always know when they're reading partner content.
What You Can Expect
Whether content is sponsored or editorial, we aim to:
- Test tools directly when possible
- Cover features that matter to practitioners
- Be upfront about limitations and downsides
- Update content when tools change significantly
Keeping Content Accurate
We strive for accuracy and transparency:
- Factual claims are verified before publication
- We clearly distinguish between facts and opinions
- Content includes last verified dates where applicable
- We note when we haven't personally tested a tool
Errors Happen
If you spot an error in our content, please contact us. We:
Questions about our content?
Reach out if you have questions about how we create content or work with partners.